When sexist behaviour occurs, the person who did it often claims that they were trying to elicit an emotional response or were pleased to have done so, regardless of whether the response was negative. In short, they intentionally upset people to increase their own exposure/notoriety.
Examples
- In relation to the Flashbelt slide show, Hoss Gifford stated on Twitter: "Some hated it, more loved it - girls AND boys. Apologies to those offended, but I'll take raw emotion over indifference any day."
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